Create your first service: name, duration, and price

Services are what your customers book. Each service has a name, a duration, a price, and a list of professionals who can provide it. You need at least one for your calendar to start working.

Before you start — create a category: the service form asks you for a category (for example “Cuts”, “Coloring”, “Manicure”). If you don’t have any loaded yet, go first to Services → Categories and create the one you’ll use. It takes 30 seconds and saves you from interrupting the flow halfway through loading the service.

Start simple

For this first time, we’ll load one typical service for your business — the most common one and the one you book most. Over the coming weeks you’ll be able to add all the rest. If you start by loading 30 services all at once, you’ll get frustrated and take twice as long.

How to get there

In the side menu, go to Services. If you’re just starting out you’ll see the list empty; as you add services, it fills in with the name, duration, and price of each one. Tap ”+ New service” in the top right to begin.

Fields to fill in

Service photo

A square image that represents the service. It appears on your public page when the customer chooses what to book.

• Recommended size: 800x800 px.
• Good examples: a photo of the result (finished nails, finished hairstyle), a photo of the process (hands at work), a photo of the product used.
• Bad examples: a stock photo from the internet, a generic image with text.

If you don’t have a good photo: leave it empty for now. The system uses a default icon. Better empty than with a photo that doesn’t represent what you do.

Service name

Clear and recognizable. The customer has to understand what it is without thinking.

Short description

1-2 sentences that are shown next to the name in the service list. Say what’s included and what isn’t.

Example:

Cut + wash + finishing style. Doesn’t include coloring.

Long description

A more detailed text that appears when the customer taps the service to see details. Here you can explain:

• What steps the service includes.
• What products you use.
• Aftercare recommendations.
• Whether it requires special preparation.

Example:

A full 45-minute manicure session. Includes: filing and shaping, cuticle removal, traditional or gel polish of your choice, hand hydration. If you want gel, arrive with clean nails free of any previous polish. If you want to change the color at the last minute, no problem — we have more than 80 colors available.

Duration

In minutes. Be realistic — set how long it takes on average, not the ideal case. If you cut it short, your appointments will start running late.

Realistic examples:

Price

In the currency you configured for the business (PYG by default). If your currency doesn’t use cents (like PYG), you won’t see the decimal point — you type the whole amount.

Tip: if you haven’t decided on the price yet, you can leave it at 0 for now and quote it verbally. But we recommend entering the price — customers trust you more when they see the full information.

Buffer before and after

Buffers are minutes of “breathing room” between appointments. They’re optional but very useful.

If you have a 60-minute service with a 5-minute buffer before and 10 after, the system reserves 75 minutes on the calendar for each appointment. The customer only sees the 60 minutes in their confirmation.

Recommendation for starting out: set a 10-minute buffer after on all services. It’ll save you from delays piling up throughout the day.

Category

Group similar services so your public page shows them in order. Categories are specific to your business — you define them.

Example for a hair salon:

• “Cuts”
• “Coloring”
• “Treatments”
• “Hairstyling”

If you got this far without creating a category, open another tab in Services → Categories and add one quickly. Then come back to this form and choose it in the selector — the details of the service you were entering won’t be lost.

Locations where it’s offered

Toggle between:

• “All locations” (default, recommended if you have a single one)
• “Specific locations” — you check which ones. Useful when a special service is only offered at one location.

Professionals who provide it

Same logic:

• “All professionals” (default) — anyone on the team can provide this service.
• “Specific professionals” — only the ones checked. Useful when a colorist does coloring but not cuts, for example.

Since you still only have one professional, leave “All” to keep it simple.

Advanced: each assigned professional can have a different price or duration. For example, an experienced colorist charges more for the same service. We cover this in Services per professional with different prices.

Online bookings enabled

If this is on (recommended), the service appears on your public link so customers can book it themselves.

If it’s off, the service can only be booked manually from the calendar (you create the appointment). Useful for “internal” or team services, or for special services you want to offer only to customers who call.

Active

If it’s off, the service doesn’t appear anywhere (neither public nor internal). Useful for “pausing” a service temporarily without deleting it.

Save and verify

Press Save. You return to the service list and you’ll already see it loaded.

Quick check

1. Open your public link in an incognito tab (citauno.com/your-business).
2. Tap “Book”.
3. The service you just created should appear in the list, with a photo, duration, and price.
4. Tap it and choose a day and time to confirm the calendar works.

Don’t complete the booking — just verify that the offering looks right. If everything’s OK, close the tab.

Common mistakes

What you already have

• At least one service loaded with a realistic duration, price, and description.
• An assignment of professionals and locations.
• Online bookings enabled.

Next step

Your calendar is ready to receive bookings. Now you need to share the public link. Continue with Share your public booking link.